Germantown Town Center Project

 

 

 

 

 

 

 

 

 

 

Visit Germantown Town Center on Instagram! 

 

In 2024, The County awarded GGCC a grant to determine the feasibility of a Business Improvement District (BID) or an Urban District (UD) in Germantown Town Center. With the funding, GGCC is charged with the following:

      1. working with the businesses in the Town Center to determine needs for services that could help the business community to thrive
      2. working with the businesses and community stakeholders to determine what the community would like to see in the Town Center
      3. working with the County government to determine geographic boundaries and potential funding models for the Town Center

Depending on budget availability, the grant to GGCC is renewable up to 3 years, at which point, we need to have determined the feasibility of a BID or UD and filed appropriate project applications.

 

In year one (May 2024-May 2025): GGCC started the project with the following:

      1. Personnel: We hired a dedicated project manager for Germantown Town Center – Zeina Davis – who will work with business owners and stakeholders in the Town Center on various initiatives
      2. Placemaking: We brought back Oktoberfest to the Town Center, and over 4200 people attended (based on placer data).
      3. Branding: Through a competitive RFP process, we have hired two agencies to guide the community through a branding exercise, culminating in a new logo and brand design guidelines for the Town Center in Spring 2025.

Year #2 will focus on understanding the potential boundaries of a Business Improvement District for Germantown Town Center, building out a website to be used as a marketing tool for local businesses and the County, learning more about what services the businesses community needs to thrive, and implementing more fun placemaking events to bring new people to the Town Center area.

 

RESOURCES:

Click here for the most recent status update presented after Oktoberfest

 

UPCOMING EVENTS:

Community Meeting – coming in February! Learn about the branding process and contribute your thoughts!

 

PAST PUBLIC MEETINGS & EVENTS:

  • Germantown Branding & Placemaking Kickoff Meeting – June 4, 2024
  • Germantown Town Center Community Meeting – Oktoberfest Plans – July 23, 2024
  • Oktoberfest! – October 5, 2024
  • Destination Germantown – project status update – October 28, 2024
  • Celebrate the Seasons in Germantown with BlackRock Center for the Arts – December 14, 2024
  • Say it Loud at BlackRock Center for the Arts – community input activity for G’town Town Center – January 18, 2024
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